The Free Sample Quandary
Is it time for a change? Have you ever wondered how frustrating it must be to be the free sample person at the grocery store when it seems that 99 out of 100 people seem to decline the offer? What is the psychology behind people being unwilling to take a free sample? When I was a child, my mother always encouraged me to try new things to broaden my knowledge base in life.
Here at the Catawater Group of Companies, we offer demonstrations of our products because they are so unique and might sound too good to be true. Our team offers documented case studies from several projects paid for by recognizable clients in various industries – clients like ExxonMobil, Campbell’s Soup, Gerdau Ameristeel, and many others. We hope it compels you to try our offerings. If it’s free, what do you have to lose?
It surprises me that some folks are resistant to change. Maybe they don’t want to put out the effort or they aren’t responsible for the financial well-being of their company. Maybe to them, ESG is someone else’s problem.
Let’s move on to that one lucky person out of the hundreds of people who pass by. Over the years, new technologies have emerged, and someone had to be the first one to adopt them. There never would have been an airline industry if the Wright brothers hadn’t found that one person who took a chance on them. I don’t know who that person was, but it’s likely they did well if they stayed on board with that flying machine. Perhaps they became a partner and helped advance the airplane in the early stages.
Keep On Growing
This brings me to my need to express my sincere gratitude for the early adopters of Catawater technologies. Over the past 20 years, we have managed to come across enough “free sample takers” to foster the success of our business. Our teams have built upon our past successes, based on the merit and success of our products. We never take a step back which is the most genuine and credible way to grow.
As we move into the holiday season, it is our sincere hope and wishes for you and your organization that all your hard work this past year is paying off and you continue to succeed for the benefit of all who depend on it.
Here’s to more success. And taking chances on something new.
Warm regards,
Steve
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